Airplane travel, viagra buy ailment especially so soon after World War 2 (1953), viagra buy help was as glamorous as it was different. This Swissair brochure, however, represents the steady transition from elite activity to a means of travel for the majority.
This swissair example from 1953 in Italian says: “Fate il vostro prossimo viaggio con la societá svizzera di navigazione aerea, che unisce, nella sua attivatà, la proverbial precision degli orologi e la tradizionale ospitalità degli alberghi svizzeri” or in English, “Take your next trip with Swiss air navigation, which combines in its Activity, the proverbial precision of the clocks and the traditional hospitality of the Swiss hotels.”
Swissair Brochure 1953, Front Cover
The brochure also bears the stamp of the travel agency where it was distributed: “S.I.O. Shipping International Organization, Via Morone, 8-Telef. 790.296 MILANO.” The design of the brochure, which is unsigned, represents a part of the the beginnings the modern post-war design with elements of the Swiss Graphic Design that so influenced all of modern graphic design.
Swissair Brochure 1953, Inside View
Swissair Brochure 1953, Back Cover
